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Graphic Systems Group’s timely investments in technology ensure dramatic benefits for our clients in both the work quality and its management. These tools provide levels of transparency, oversight, responsiveness and speed to market that no other provider in our industry can match. Major marketers confirm that Graphic Systems Group’s advanced technologies provide them with a unique competitive advantage in the marketplace.
Technology Assisted Production
Graphic Systems Group’s trade is production; however we have found technology-based tools or “scaffolding” invaluable in delivering quantifiable benefits to our clients. We are adept at selecting tools that support client goals and powerfully implementing them. An internal team plans, builds and maintains these tools. They include digital asset management systems, process-based workflow management systems, rights management systems, tools for online collaboration and others.
These tools enable Graphic Systems Group to reduce labor and enhance quality through automation, reduce latency by eliminating wait states, and increase availability of critical assets. The cost of these tools prohibits their use in the low-volume production environments found within most ad agencies. It is the consolidation aspect inherent in the production agency model that brings sufficient scale to production operations to ensure acceptable return on investment from these technologies.
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Workflow Solutions
The essence of 21st century business is effective communication. Online workflow solutions support communications, process and best practices across distributed workgroups. They are the nervous system that directs effort across functional and corporate boundaries towards a shared objective. Their size and complexity is determined by the need of the process they support, and range from stand-alone email, purposefully used, to scalable enterprise solutions.
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Digital Asset Management
Graphic Systems Group provides its clients with asset management solutions that reduce archiving costs, manage reproduction rights, facilitate distribution, streamline workflow and support workflow automation. Whether your goal is to enhance asset availability to stakeholders, enable customization, enforce global consistency, or manage and enforce compliance of reproduction rights, Graphic Systems Group has a solution that will work for you.
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Online Collaboration
Collaboration solutions, in concert with other online support systems, have enabled Graphic Systems Group to optimize production workflows for maximum efficiency while reducing cycle time and labor. These systems provide real-time collaboration that reduces the need for costly in-person meetings. Asynchronous workspaces enable users to participate on their own schedules—each increasing productivity.
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Color Management
A leading voice in the ongoing dialog on color management, Graphic Systems Group provides and maintains end-to-end color management from digital photo capture through final reproduction. The entire process is tested continually to ensure consistency; job after job, year in, year out. Graphic Systems Group works with clients to develop and maintain color profiles designed to meet the specific needs of their target print and digital media.
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